BUDMA 2025 FAIR IN POZNAŃ WAS FINANCED WITH EU FUNDS
The activity (project) concerns the internationalization of the company's business activities by promoting the offer at trade fairs and exhibitions.
The subject of the project concerns the construction industry in accordance with the code 25.73.Z Tool production
Markets/regions where the project activities will be carried out: Poland, Germany
The project will be implemented between November 1, 2024 and April 30, 2026.
Project scope:
- fair: BUDMA 2025, Poznań, Poland
- fair: Eisenwarenmesse 2026, Cologne, Germany
The company will participate in two trade fairs as an exhibitor. These activities are focused on foreign markets.
The project will contribute to achieving the objectives of the "Export Vouchers" task, implemented as part of the "InterGlobal – Internationalization of SMEs in the Silesian Voivodeship" project by increasing the level of foreign trade in the SME sector and boosting exports for Silesian companies. It will create conditions for the company, as a representative of Silesian SMEs, to increase its level of internationalization and international activity.
The main goal of the project is to increase the level of internationalization of business activities and increase the company's competitiveness, acquiring new markets.
The project will lead to increased internationalization of the company and its offering by:
- entering a new geographical market with a new product (Morocco)
- entering a new geographical market with the existing offer (Morocco)
- entering an old geographical market with a new product (existing export markets)
Participation in the BUDMA 2025 trade fair in Poznań allowed the company to present its existing product range in the form of construction and painting tools (floats, putties, trowels, scrapers, mixers, measuring tools, patches, leveling systems, devices for installing drywall profiles, brushes, rollers, painting and tiling accessories, flooring tools, display systems, etc.) and a new product in the form of the Click Line interchangeable tool system.
Given the international nature of the fair, the planned activities will also contribute to increasing the company's recognition and brand image in numerous markets. Furthermore, the company will gain new experience and expand its business contacts. Expanding its exports could become a driving force for the company's growth.
